On January 18th, amidst the challenging weather conditions of Birmingham, the 2024 General Assembly of Eurasco was held during the Lamma Show, showcasing the resilience and passion that drive the agricultural sector. The Lamma Show, a cornerstone event for agriculture professionals, provided the perfect backdrop for this pivotal meeting, marking a significant turning point for the future of agricultural events.

Despite the weather-related challenges, a group of ten dedicated members made the journey, demonstrating our community's unwavering commitment to the agricultural sector. This gathering facilitated fruitful discussions and insights about the trends and major directions that will shape the year 2024.

Claus Hermans, representing Agromek, shared valuable views on new indicators capable of convincing marketing professionals of the critical importance of participating in trade fairs.

Samantha Sharp, from Agriconnect, delivered an outstanding presentation on strategies to attract agriculture professionals to physical shows in this new year.

Benoit Delaloy, from the Livestock Summit, provided an in-depth perspective on efficiently organizing press relations at our events.

The General Assembly also served as a moment for collective reflection on the upcoming challenges for the sector. A major decision was made: the creation of a special working group dedicated to developing new performance indicators. These indicators, going beyond the traditional numbers of visitors, exhibitors, and square meters, will be designed to convince marketing managers even more effectively of the benefits of participating in our trade fairs.

This meeting reaffirmed Eurasco's commitment to innovation and collaboration. By working together to develop new tools and strategies, we strengthen our mission to promote agricultural events as essential platforms for the sector. The discussions and decisions made at the 2024 General Assembly mark an important step in our collective quest for a sustainable and prosperous future for agriculture.

Innovations and Strategies for the Future: A Look Back at Eurasco's General Assembly at the Lamma Show 2024

On September 27, 2023, Eurasco organized a virtual meeting that brought together over 25 members to discuss sustainability in the sector of organizing agricultural exhibitions, fairs, and shows in Europe. Two external speakers shared their expertise, creating an interactive atmosphere.

Caroline Godard, a specialist in agronomy and carbon at AAPLUS, highlighted the importance of making agricultural events more sustainable and presented ten key areas for intervention, including water efficiency, waste reduction, and raising awareness.

Beatriz Eastham, from Climeet and Green Event, shared measures aimed at making events more environmentally friendly, such as waste transformation into resources. She also introduced Climeet, a carbon calculator designed for event professionals.

Frédéric François, our Secretary General, illustrated sustainability efforts with the example of the 2023 Batibouw exhibition, emphasizing measures like using recyclable carpets to reduce the event's carbon footprint.

This meeting underscored the industry's commitment to sustainability and encouraged the exchange of ideas to achieve zero waste, reduced carbon emissions, and positive social impact objectives.

An interesting meeting

Eurasco Meeting: Towards Sustainability in Agricultural Events Organization

Eurasco, represented by its Secretary-General, Frédéric François, recently visited the Space exhibition in Rennes to meet and engage with the European Network of Agricultural Journalists (ENAJ). This meeting has laid the foundation for a fruitful collaboration full of opportunities for tboth organizations.

During this meeting, following presentations and constructive discussions, Eurasco had the honor of formalizing its association with ENAJ. This step underscores our commitment to working together to address common challenges faced by our members. Indeed, ENAJ and Eurasco members find themselves in the same boat! In this vast agricultural world, advertisers are exhibitors, and readers are visitors.

We share similar goals and are aware of the crucial issues we must tackle. Being partners opens the door to mutual opportunities. Together, we can spotlight agricultural innovations and best practices, inform and educate our respective audiences, and make a significant contribution to the future of agriculture and communication in Europe.

Stay tuned to discover the outcomes of this alliance and the positive impact it will have on our agricultural community.

Eurasco and ENAJ

Eurasco and ENAJ: A Promising Collaboration for Agricultural Sector Promotion

Eurasco takes another step forward in promoting tits members. The organization is proud to announce the launch of its brand-new website, a dynamic platform designed to facilitate connectivity, information exchange, and networking within the European agricultural community.

Discover Eurasco members with just a click. The new Eurasco website offers a user-friendly interface to explore the profiles of organization members, whether you are a trade show organizer, an exhibitor, a farmer, or an agriculture enthusiast. You can easily find information about ongoing exhibitions and fairs.

With the "Events" section, you'll never miss a crucial agricultural event again. Stay informed about fairs and exhibitions organized by our members. This feature will help you plan your participation and expand your professional network.

Explore our constantly updated blog section, filled with information, analyses, and industry trends. Our team of experts, along with our members, will regularly share knowledge and insights to keep you informed about the latest developments in the world of agriculture trade fairs and shows.

Stay informed, be inspired, and contribute to shaping the future of agriculture.

Brand-New Website

Explore Our Brand-New Website

Eurasco's commitment to the exchange of information and experiences was fully expressed during the first post-COVID General Assembly, held during the prestigious International Agriculture Fair in Paris on February 28, 2023. This historic event brought together Eurasco members from across Europe. On this occasion, Anne-Marie Quéméner, representative of Space in Rennes, France, was confirmed as the new President of Eurasco. Her vision and leadership are destined to propel the organization's mission to new heights.

First post-Covid General Assembly

Eurasco has embarked on a transformative chapter for almost a year now, marking a significant turning point in its history. In a time when the world of agricultural exhibitions, fairs, and trade shows is undergoing profound changes, Eurasco is steadfastly committed to fostering innovation, information exchange, and encouraging sustainable practices under the leadership of its new Secretary-General, Frédéric François. In October 2022, Eurasco welcomed Frédéric François as its new Secretary-General. With his expertise in event organization, he is ideally qualified to steer Eurasco into a new era.

A new chapter

Eurasco, a New Chapter for Sustainable Agriculture trade fairs and shows

On April 25, 2023, Eurasco achieved a significant milestone by officially adopting its new statutes in Brussels. Under the enlightened leadership of Michel Christiaens, Eurasco's Vice-President, these statutes reflect the organization's commitment to improving and promoting European agricultural exhibitions, fairs, and trade shows. They facilitate the exchange of information, ideas, experiences, mutual advice, networking, and mutual assistance amongst Europe’s most important Agriculture trade shows and Shows.

The officialization

Welcome to the official website of Eurasco

The European Federation of Agricultural Exhibitions and Show Organisers

Eurasco is the European Federation of Agricultural Exhibitions and Show Organisers. Our objective is to improve and promote European agricultural exhibitions, fairs and shows through the exchange of information, ideas and experience, reciprocal advice, liaison and mutual assistance.

EURASCO

Help our members organize sustainable trade fairs and events for the agricultural sector.

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